America's
Oldest Journal Covering the Newspaper Industry
Thursday, November 20, 2008
Don't Redesign the Print Edition to Ensure Failure There is a future for newspapers, but it isn't in flashy redesigns with little substance and no Web refers. It involves helping older readers adopt to digital media. Here's how.- November 05, 2008
Newspapers First Need to Redefine 'News' to Move Forward Online It's no surprise that current news offerings of most newspaper Web sites are outdated. To survive, they not only need to do the obvious stuff that's been discussed by me and other industry experts ad nauseam, but also expand the range and depth of the news that they offer. They need to add the micro-personal to their news menu.- September 29, 2008
Print Classifieds for the Internet Age As an Editor & Publisher "interactive media" columnist, it's fairly rare that I write about print. But there's at least one component of the typical printed newspaper that's especially relevant to the digital side of the business, and is in dire need of rethinking: classifieds.- September 02, 2008
Web Integration on a Grander Scale We've reached a point where we have to go beyond user comments as the sole means of interaction on news articles. That's right -- it's time to integrate staff content and eyewitness reports supplied from your community.- July 24, 2008
Inching Toward an Era-Appropriate New Local News Service While it's tempting to view newspapers from a glass-half-empty perspective, I'm trying to force my brain into a half-full viewpoint. Actually, I think that is possible, because there are some interesting experiments under way right now that may hint at some solutions.- June 27, 2008
Serving Those Who Don't Read the Print Edition There are those of us who no longer read a newspaper's print edition, and we're not coming back. It's now time to consider some options to keep Web readers on the hook -- and to even turn them into profits.- May 28, 2008
How to Create Killer Niche Web Sites Without Hiring The trick to succeeding in the future will include adding on to the traditional news-gathering function, most likely serving new niches with deep coverage. How the heck are you going to do that?
- April 21, 2008
Life Without the Print Edition I stopped getting the print edition of my local newspaper this month. I'm a bit behind some of my New Media brethen, but I still feel a bit guilty about this. - April 01, 2008
This Should Be Your Mantra: Be Everywhere It's not easy being in the news business anymore. It requires a great degree of flexibility, and the ability to adapt and change quickly. Too often, newspapers don't make passing grades on keeping up.- January 29, 2008
What's Needed in 2008: Serious Newsroom Cultural Change What we'd like your magic wand to do, news industry people kept telling me, is change the culture at our company and in our newsroom, because it's holding us back and ensuring our ultimate failure.
- January 02, 2008
An Important Lesson About Grassroots Media This month I'm going to talk about my company, the Enthusiast Group. I haven't mentioned it much in this column, for obvious conflict of interest reasons. But earlier this month my business partner, board of directors and I decided to close down the business, so that reason for silence is gone.- November 26, 2007
Climate Change: Get Over Objectivity, Newspapers The industry still has a lot of power to influence people. How about if newspapers abandon their old way of doing things when it comes to the issue of global warming, and turn their influence to good?- August 28, 2007
It Ain't Easy Knowing Who You Can You Trust Ah, life was so easy when I was younger. The daily newspaper was my major source of news, supplemented by the occasional TV news program, a bit of radio news, maybe Time magazine for some weekly analysis. There was no doubt about the veracity of any of those sources.- July 30, 2007
RSS