E&P's powerful coverage makes the newspaper industry a "one-magazine" buy:
- 79% coverage of the industry... up from 74% in 1999.
Overwhelming coverage of all industry Groups:
- 90% coverage of Marketing/ Promotion/ Circulation
- 90% coverage of Publishers/ General Managers/ Corporate Officers
- 87% coverage of Production Managers
- 68% coverage of News Executives/ Managers
Our two closest competitors offer expensive duplication adding only 2% and 4% net reach respectively.
E&P rated number #1, by large margins, in:
- Authoritative Industry Publication
- Information They Can't Get Elsewhere
- Can be Relied on with Confidence
- Articles They Clip, Copy or Pass On to Others
- Essential Read
- One Source They Would Choose
*Source: Belden Associates 2003
We have much more information we would be happy to share with you.
RSS